Selling is a wonderful profession when approached ethically, constructively and helpfully. Happily much sales development theory takes this positive direction. The origins of the word ‘sell’ provide a useful reminder of its purest meaning. Selling is a wide subject, covering many selling methods, sales theories, models and sales training methods.
This sales training guide attempts to summaries the main ideas of the professional selling field. You can use this information as a self-teaching aid to develop your own sales skills, to teach others, or to help you identify and choose suitable sales training courses programs and providers for yourself, for your team or for your sales organization.